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TikTok – What is It and Can It be Considered a Viable Marketing Platform

Amid the coronavirus pandemic, TikTok seemed to create a buzz around the world as millions of people were finding themselves with more free time, watching the latest viral videos on the platform, and sharing it with close friends and family. What is TikTok? For those who are not familiar with TikTok, it is a smartphone…

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Googles May 2020 Core Update Brings Substantial Volatility Spikes in SERPs

On May 4th, Google started its first day of a several week rollout initiative for its new core algorithm update. There have now been two core updates since 2020, the first one being in January. Both updates have been substantial with significant moves in website search engine placement ranks (SERPs) in nearly all industry verticals. While…

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May Newsletter – Springing Back to Normal

As we are slowly reintroducing ourselves into a safer, more guarded environment doing the work we love – Creature Control, like us, has operated through this pandemic as an essential business. As with Creature Control, we are committed to helping those needing our professional services that may be challenging to find during these times. On…

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Affordable Ways to Market in the Digital Landscape

There are many digital marketing activities that can expand your brand’s presence and increase your visibility online. The most recognizable way to increase your brand’s search authority (non-digitally) is television, radio, billboards, and direct mail. However, these channels tend to be unaffordable for most small businesses. Below is a list of alternative marketing avenues that can create brand…

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How We Can All Help During COVID-19

COVID-19 has forever changed the U.S. and the world. Even though these current times may seem isolating and somewhat distressing, we can still help our fellow friends and family members. Our state and local community patrons could use our help too. Here are several ways we can all help: For Michigan: The COVID-19 Community Response…

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April Newsletter- How to Adjust Your Business During COVID19

How Pivoting Your Business Strategies Can Help You Weather the Coronavirus Pandemic Creative Programs & Systems It seems as if the world has fundamentally turned upside-down since early March when the novel Coronavirus (COVID-19) reared its ugly head and changed everyday life as we know it. There is no doubt that the stay-at-home mandates released…

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